Mumbai-based TV company Vu Technologies on Tuesday launched two new luxury television series in India ahead of the festive season. The newly launched televisions -- Premium UHD series and the Curve TV -- are priced between Rs 100,000 to Rs. Rs 300,000. "There are no competing products in the industry with similar features or price points," said Devita Saraf, CEO and Design Head, Vu Technologies in a statement.
Vu's new Premium UHD TV which boasts of pixelight HDR Technology, smart chip with Quad core processor, 4X ultra-high definition and ultra-dimming feature is available in two different sizes of 65-inch and 75-inch.
NEW DELHI: California-based television maker Vu Technologies is aiming for the No. 4 position in the Indian high end TV market, after Samsung, Sony and LG, on the back of Curve TVs and premium UHD or ultra high definition TVs launched for the festive season.
Vu, the largest selling TV brand across e-commerce platforms in the country, is also looking to close the fiscal at Rs 600 crore revenue, having grown turnover by 350 per cent on-year since 2013, a top executive said.
"We have the largest range of TVs after Sony, Samsung and LG with 22 Unique SKUs in the Indian market. With the launch of our new portfolio and many more in the pipeline, we are confident of achieving that goal within the stipulated time frame," said Devita Saraf, CEO and Design Head, Vu Technologies.
Vu has launched two new ranges of 4K LED TVs, the Premium and Curve ranges. The Premium range is already available on Flipkart, while the Curve range will be available starting in the first week of October. The Premium range includes two variants: 65-inch (Rs. 1,56,000) and 75-inch (Rs. 3,00,000), while the Curve range will be available in 55-inch (Rs. 1,00,000) and 65-inch (Rs. 1,80,000) size options.
Speaking at the event, Devita Saraf, CEO and Design Head, Vu Technologies, commented "Our revolutionary UHD TV series and the advanced Curve TV undoubtedly are category defining products in their own right. There are no competing products in the industry, with similar features or price points. Discerning consumers who are looking for an all-inclusive techno-luxurious experience in one Television set, the latest range of TVs from Vu's product stable is the ultimate answer. Braced with first-of-its-kind design features, our TVs make watching anything and everything, a riveting experience."
California-based television firm Vu Technologies is aiming for Rs 2,000 crore sales in the next three years based on its new additions in portfolio and expansion in offline segment.
The company, which claims to be the fourth largest Premium TV brand on online platform, is also doubling its brand outlets to 40 by the end of this year, as it expects sales from offline channel to grow in coming years.
Vu Technologies, California-based luxury TV company today launched four new Smart TVs varying between the screen sizes of 32-inch to 55-inch. All these have built-in Wi-Fi, 3 HDMI ports in 32 and 40-inch TVs, 2 HDMI ports in 50 and 55-inch TVs, 2 USB ports, MHL and DLNA support.
These have in-built gaming center, remote control with a shortcut button to Netflix and YouTube, allowing users to switch over in an instant. These are powered by the quad-core internet video processor and offer on-demand video channels like YuppTV, RedBull, Kidoz and Tedx, and also connects Facebook, Twitter, LinkedIn and more.
VU has partnered with Flipkart to sell these new Smart TVs. Flipkart is also offering additional 3% discount on 32-inch and 40-inch TVs.
When she was just 24 years old, Devita Saraf founded her luxury consumer durables company Vu Technologies. Today, she’s the CEO, Design Head and brand ambassador of a Rs 250-crore business that spans a wide spectrum of products with stores and “experience centres” across 20 cities nationwide. A business graduate from the University of Southern California, she is currently pursuing an Executive MBA from Harvard Business School and is also a trained Odissi dancer.
Equally comfortable with balance sheets as she is with Burberry, Devita has featured in India Today’s list of 25 Most Powerful Women in India and represents a new-age businesswoman who has style and spunk in spades.
Tata Sky and Videocon d2h have been broadcasting select matches of the ongoing ICC Cricket World Cup in 4K and we got a chance to check their 4K services out. Both operators have a wide selection of HD channels and a single 4K channel each. We set up Videocon D2H on the Vu LEDN50K310X3D, which did a good job with the demo 4K content we tried it with earlier. The 4K channel on Videocon runs a small amount of repetitive content for the time being, with the same two shows of Discovery Channel's Overhaulin' playing on repeat. There is other content, but the list takes some time to change.
Tata Sky's service was set up on a 65-inch Sony 4K television, and has similar content. Tata Sky has informed us that it has varying content provided by the Discovery network, including nature and science shows. Both are broadcasting key games of the 2015 Cricket World Cup in 4K, and we had a chance to watch the India-Bangladesh quarter-final match in 4K.
TV-maker Vu Technologies is aiming for three-fold jump in turnover to Rs 300 crore in 2015-16 on the back of growing e-commerce sales.
The company, which gets up to 55 per cent revenue from onlines sales, today launched 15 new smart TVs that would be exclusively available via e-commerce website Flipkart.
"We would be having a sales of around Rs 300 crore by the end of next fiscal. We are targeting to sell around one lakh TV sets in the market by that time and majority of them would come from online sales," VU Technologies Design Head and CEO Devita Saraf said.
The company has a turnover of Rs 100 crore with annual sales of 35,000 TV sets. The range launched in exclusive tie up with Flipkart is priced between Rs 9,000 and Rs 9,00,000. The range sizes between 19 inches and 85-inches, covering almost all TV sizes.
Vu has launched 15 new smart TVs in India, which will be exclusively available via e-commerce website Flipkart. The range is priced between Rs.9,000 and Rs.9,00,000. All the products will be available from March 2015, in sync with the knockout stage of the 2015 Cricket World Cup, which is currently being played in Australia and New Zealand.
"Years ago, Vu entered the television market with a limited range of products available in stores. Today, Vu is launching vast range of television sizes and configurations to compete with the likes of Sony, Samsung and LG, and these new TVs are available to the public for purchase online," said Devita Saraf, CEO and Design Head Vu Technologies.
Vu's range is quite broad. You can find smart TVs in a variety of sizes. The range covers sizes between 19-inches and 85-inches, covering almost all TV sizes. That being true, televisions up to 55-inches will be sold exclusively via Flipkart, however, larger panels will be sold directly through traditional retail outlets.
Before curved screens and 4K, a lot of people wondered what the next step would be in TV technology would be. After all, there was a limit to how large you could go with screen dimensions.Before this year, curved screens and 4K sets were super–luxury items but prices are going down. Case in point is VU's 65-inch curved 4K UHD TV with smart functions. At Rs 2,24,000, it is substantially cheaper than all the other players offering either curved or 4K UHD sets.
It all started with my quest to upgrade from my decade old Sony Projection TV with a shiny new 4K TV. As you might be aware that the projection TV’s were the thing back in the days. Watching a movie on a Projection TV was nothing short of a cinema experience thanks to its huge screen size and cinematic sound experience. But with time, technology has evolved manifolds and even the best of Projection TV’s can’t match the HD broadcasting or Blu-Ray resolution.
When the Projection TV’s prevailed there was no such resolution available, hence they are not equipped to display it. Citing all these problems, my dad asked me to find a replacement for our living room Projection TV and I convinced him to go for a 4K tv instead of a Full HD LED TV.
Vu Televisions has just rolled out two good arguments against why you’d want to buy an LG, Sony or Samsung UHD TV, in the form of 55-inch and 50-inch ultra offerings of its own. These 4K resolution Vu TVs are priced at Rs 89900 and Rs 119000, respectively..
The Samsung 48HU8500 48-inch 4K 3D LED Smart TV is priced at Rs 159900, while LG and Sony also have 49-inch 3840 x 2160p resolution models at Rs 164900 and Rs 174900, correspondingly. It’s an identical tale of a low price versus high price regarding the 55-inch Vu 40K160 and its market rivals in India.
Mumbai-based businessman Bhagwati Podar was looking for a 40-inch LED display for his showroom within Rs. 30,000. But his offline research failed to turn up a desired price match. No stranger to online buying, Bhagwati turned to the Internet, where he not only found a 40-inch LED TV well within his budget but one with a 3-year warranty. In this video, he shares his buying experience and reviews the Vu 40-inch LED that he finally settled on.
Vu Televisions, a California-based company, has launched its Vu 50K310 and Vu 55XT780 LED TVs with 4K UHD (3840x2160 pixel) resolution exclusively via Snapdeal, an e-commerce website. Notably, the Vu 50K310 (Seen Above) and the Vu 55XT780 (Seen Below) models feature 50-inch and 55-inch screen sizes, respectively. The Vu 50K310 is priced at Rs. 89,900, while the 55-inch Vu 55XT780 version comes with a price tag of Rs. 1,19,000. The firm claims that both the TVs are "nearly half the price of similar products from the competition."
Vu Televisions has launch its 50-inch and 55-inch 4K Ultra HD TVs exclusively on Snapdeal. The 50-inch TV costs Rs. 89,900 while the 55-inch version is priced at Rs. 1,19,000. Vu will also sell the newly launched TVs through their channel partners.
NEW DELHI: Vu Televisions has launched two Ultra HD (4K) TV models - 50- and 55-inch at Rs 89,900 and Rs 1,19,000, respectively. The TVs will be exclusively available on online marketplace Snapdeal. Vu claims that its TVs feature the world's first quad-core graphics engine that can upscale basic set-top box content to more detailed and sharper images. The TVs have a 120Hz panel refresh rate, 6ms response time, 178-degree horizontal and vertical viewing angle, 3D support, DLNA connectivity, and smart TV functionality. It comes with 4 HDMI ports, 3 USB ports, ethernet and Wi-Fi connectivity options.
The 17th Wharton India Economic Forum held on 23rd March'13 at Penn Museum, Philadelphia invited notable speakers both from Corporate and Arts.
Ms Devita Saraf, CEO- Vu Technologies was chosen by Wharton to address the talk on today's Entrepreneurship scenario. In 6 years since the inception of Vu Technologies, Devita, through her influential leadership has come up as a remarkable business woman and it is very well justified through the progress Vu has made over years with world's most technologically advanced displays selling in 60 countries.
This year, Vu decided to venture into the sports segment in India. And,as we say, when Vu thinks of doing something, it always thinks differently. Vu's aim is to bring back the glory of Indian National Sport. Vu became the official sponsor of Ranchi Rhinos Hockey India League (HIL) team. Read more
Vu is proud to be the first and only company in the World to come up with a Designer TV, the Vu Tarun Tahiliani Couture TV. These limited edition television sets are designed with latticework in dull Swarovski elements making them subtle yet conventional. Read more
The Young Bombay Forum (YBF) is the Bombay Chambers response to the emergence of young leaders in various spheres of business. Vu Technologies CEO Ms Devita Saraf who is a Young Leader and Panel in YBF gave insights on how young leaders can help sustain India's growth in the next decade. Read more
The Mercedes Benz Inspired Series on CNBC-TV18 takes a look at the lives of successful personalities of generation now. Read more